Defining your audience makes your marketing exponentially more effective. But how do you create a customer profile and use it to reach your audience? If you’re ready to stop wasting marketing money and tap into the benefits of a customer profile, keep reading....
In this day and age, marketing through content creation is all but a requirement. It remains one of the most effective marketing solutions, creating 97% more backlinks and 434% more search engine results than other strategies. But even if you have a wise strategy and...
Google reported that leaders are 1.4 times more likely to use analytical metrics to make their business decisions. A digital marketing strategy is, therefore, key to these decisions. While your marketing tactics might be savvy, without measuring your success,...
Corinne Hone is the social media expert leading the charge at Elle Marketing & Events. She’s skilled in all social media platforms, though her personal favorite is—drum roll, please—Instagram! Let’s learn more about her skills and experience below. Corinne...
Instagram is one of the best options in your social media toolbox, offering a huge variety of content, including posts, stories, and IGTV. Knowing all the differences between all the types of content available is key to your success. With this in mind, we’ve created...