Did you know that half of all small businesses don’t have a written marketing plan? This leads to chaos and ineffective strategies. The problem lies in the fact that too many marketers confuse marketing tactics with their marketing strategy. Don’t worry if...
Let’s face it – influencer marketing is on the rise. But, what is influencer marketing? Influencer marketing is a social marketing strategy that uses top creators of social content to promote products online. It’s a great way of promoting your...
There are hundreds of people on social media who take photos and post content all the time. And, sometimes they take photos or post videos of your goods and services without you having to pay for them. When this happens, the content is referred to as user-generated...
Do you dream of becoming a social media influencer? Are you unsure of how to track and understand your social media analytics? You can use social media analytics to help you reach that large amount of people. Improve your social media presence by understanding your...
If you want to connect with others to grow your business or to increase your employability, LinkedIn is a powerful social media platform. By creating an excellent business or personal profile, you set yourself up to get new clientele or have an established...